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The 7-minute Guide For an Effective Landing Page

Sometimes, all you need is one high converting landing page to bring in the big bucks. Here are some proven tips that will bring you an effective landing page. Keep it clean Landing page aims to entice visitors and drive them further down the conversion funnel. When designing your page, focus on making it easy for visitors to convert. With that said, it is recommended to use strong contrasting colors to separate the background, foreground, and call to action. Featuring a great color combination in your designs can change the tone of your messages for your visitors and enable the visitors [...]

10 Quick Tips And Tricks To Improve Click-Through Rate And Quality Score Of Your Keywords

The art of Ad-Creation is learning from best practices and constantly testing and refining. There’s no assured formula for a perfect ad; however, keep these tips in mind when creating an add. Include punctuation in your adcopy A question mark (?)  is a great way to add an extra punch and catch the attention. While can be used in either ad’s description or headline, question mark shines better in the headline. Moreover, one exclamation mark is allowed in one ad description. By adding end punctuation, you create a complete thought rather than a fragmented statement and thus makes your ad pops. [...]

Negative Keywords – Positive Performance

Unlike Search Engine Optimisation, negative keywords in SEA is an essence. The use of negative keywords has been proved to increase Google Ads account substantially. A throughout list of negative keywords keeps your costs down and maintain relevant traffic coming to your website.   Read on for tips that you can incorporate into your SEA game. Positive from the Negative A long-standing account with historical data and clicks would be simpler to dive into the search queries report, and thus an excellent negative keywords list is built promptly whether manually, or semi automated with our Tweak & Fix module. But what [...]

An easy way to Discover the Hidden Potential of Your Google Ads Campaigns in Under 60 Seconds

Would you like to improve your Google Ads account to drive more qualified leads while reducing cost per conversion? Figuring out the untapped potential of your campaign might be what you want to do. This document will help you to discover the hidden potential of your campaigns for free. Based on historical data of your accounts, Adscale’s Performance Simulator uses its AI to calculate and provides new insights objectively.   The following insights shall be discovered with Performance Simulator: The overall percentage of improvement you can get A better way to smartly allocate your budget Keywords that are not performing optimally [...]

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